Principles of Business Management 4e – ePub
Ebook
ISBN: 9780190448448
Author: J.P. Bruwer, A. de Beer, M. Holtzhausen, J. Kiley, M. Maritz, C. Niewenhuizen
R596.95 (incl. VAT)
IIPrinciples of Business Management fourth edition is a foundational text that provides a solid theoretical grounding in general management principles such as leadership, motivation, and control. It emphasises management functions such as marketing, finance, operations management, and purchasing and supply chain management, and gives attention to the entrepreneurial process. The textbook also covers topical issues such as ethics in management.
IIPrinciples of Business Management fourth edition is a foundational text that provides a solid theoretical grounding in general management principles such as leadership, motivation, and control. It emphasises management functions such as marketing, finance, operations management, and purchasing and supply chain management, and gives attention to the entrepreneurial process. The textbook also covers topical issues such as ethics in management.
Features
- Key terms - study assistance and support for students who don’
- t have English as first language
- Critical thinking box - offer opportunity for further engagement and reflection
- Box features - additional information and examples n Case studies - offers opportunity for students to apply knowledge n Questions - students can assess their understanding
- Revised chapters on financial management and logistics management
- The chapter on writing a business plan has been updated and revised
- New examples and case studies throughout to engage the student
- Critical thinking boxes encourage students to reflect on their learning
- Glossary of key terms to support learning and to offer students a quick reference guide.
Additional information
| Author/s | J.P. Bruwer, A. de Beer, M. Holtzhausen, J. Kiley, M. Maritz, C. Niewenhuizen |
|---|---|
| ISBN | 9780190448448 |
| Edition | 000004 |
| Publication Date | 02 Jul 2019 |
| Format | |
| Pages | 0 |
| Language |
