Handbook of Public Relations 11e – ePub

Ebook

ISBN: 9780190412661
Author: MM

R597.95 (incl. VAT)

Handbook of Public Relations 11th edition continues to cover relevant content and contains case studies and examples taken from a South African context that deal with issues such as multi-cultural communication and relationship building.

Handbook of Public Relations 11th edition continues to cover relevant content and contains case studies and examples taken from a South African context that deal with issues such as multi-cultural communication and relationship building.

Features

  • Glossary of public relations terms to help explain and clarify new words and terminology.
  • Questions to guide students with self-assessment.
  • Checklists for practical assistance when planning events.
  • An updated chapter on social media and online public relations.
  • A strategic plan for public relations communication.
  • Practical guidelines to assist students with skills such as listening, speaking and writing.

Additional information

Author/s

ISBN

9780190412661

Publication Date

31 Jul 2016

Format

Pages

0