Managing Tourism in South Africa 2e- ePub
Ebook
ISBN: 9780190407018
Author: R. George
R734.95 (incl. VAT)
Managing Tourism in South Africa 2e equips students as well as practitioners with a combination of industry-specific knowledge and general managerial skills needed to succeed. It explores the fundamental business management aspects of tourism relating to large organisations and entrepreneurs. These aspects include financial planning, environmental and social impact, staging events, the opportunities of sport and niche tourism, as well as the importance of understanding future trends in the industry.
Managing Tourism in South Africa 2e equips students as well as practitioners with a combination of industry-specific knowledge and general managerial skills needed to succeed. It explores the fundamental business management aspects of tourism relating to large organisations and entrepreneurs. These aspects include financial planning, environmental and social impact, staging events, the opportunities of sport and niche tourism, as well as the importance of understanding future trends in the industry.
Features
- Chapters written by subject specialists.
- Learning outcomes, discussion points, practical exercises, review questions and definitions of key terms.
- Websites and references to encourage further research.
- A case study for each chapter and industry examples to enable readers to apply theory to practice.
- Up-to-date industry trends and statistics. n New and updated case studies and example boxes.
- A Career Route feature which highlights possible career paths for students.
- New chapters focusing on events management (Chapter 8) and sport tourism (Chapter 17).
